Even in the middle of winter, cVert has a flair for business: a partnership worth a significant $1.5 million has been concluded this February 2024 with Groupe Rhéaume, a Quebec-based company specializing in investments. Much more than a simple financial transaction, this agreement offers cVert the opportunity to enhance thecustomer experience and continue to transform the residential service landscape.

Innovation and growth, the watchwords of Groupe Rhéaume and cVert

Since its creation in 2016 by Montreal entrepreneurs Hugo Perrin and William Therrien, cVert has consolidated its roots in Quebec’s residential service industry. Their success on “Dans l’Oeil du Dragon” in 2020 catalyzed the company’s growth, which has continued to evolve ever since. However, the Montreal start-ups have never lost sight of their core values, one of the most important of which is to simplify their customers’ lives. In fact, this is what has earned cVert the Consumer’s Choice Award in several major Quebec cities for six years running.

Today, with nearly 30,000 satisfied customers and over 250 employees in peak season, cVert has no intention of slowing its momentum. In 2024, the company is once again showing its ambition by sealing a major partnership with Groupe Rhéaume.

Headed by the Rhéaume family, the Rhéaume Group is a pillar of real estate investment and SME development in Quebec. Under the leadership of Michel Rhéaume, tax lawyer and key strategist, the group brings its expertise to the cVert Advisory Committee, enriching the company with new perspectives. Cecilia Gonzalez, President, and Lucie Rhéaume, renowned entrepreneur, complete this family group, contributing to the strength and innovation of Groupe Rhéaume through their leadership.

“Groupe Rhéaume will be able to bring a dimension to the table that was lacking, that of experience in Quebec SMEs.”
– Hugo Perrin, President, cVert

 

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A partnership that propels both companies to new horizons

This strategic investment reflects a promising alliance for the growth of both companies. As cVert enhances its customer experience, Groupe Rhéaume strengthens its commitment to local businesses.

cVert takes customer experience to new heights

With these funds, cVert is determined to take its customers to a whole new level, by optimizing production times, enriching the quality and diversity of their residential services, and introducing new eco-responsible practices.

“We aim for excellence for our customers. What we want is to offer them services synchronized with their expectations: more diversified, environmentally friendly, efficient and delivered with the right timing!”
– William Therrien, Vice-President and Partner, cVert

But that’s not all: this transaction also paves the way for cVert to grow through acquisition, with the possibility of expansion beyond Quebec’s borders in the years to come.

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Groupe Rhéaume confirms its position as a visionary company

For its part, Groupe Rhéaume seizes the opportunity to explore the emerging market for residential services focused on technology and customer experience, while demonstrating its commitment to innovation and economic growth. The company is thus consolidating its position as a major player in the Quebec entrepreneurial ecosystem.

This initiative will also enable Rhéaume Group to participate in the emerging market for residential services centered on technology and the customer experience, Le Groupe Rhéaume underscores its position as a major player in the Quebec entrepreneurial milieu, thanks to this profitable investment both financially and strategically.

“We chose cVert for its close-knit team culture and innovative spirit. For us, it stands out for its approach focused on optimizing the customer experience and its ongoing investment in development.”
– Michel Rhéaume, member of the Rhéaume family and Groupe Rhéaume

 

This collaboration between cVert and Groupe Rhéaume transcends a simple financial transaction, embodying the innovation and growth drive of both entities. It opens the way to new development opportunities and promises a flourishing future, whether through other partnerships or innovative initiatives.

Editor: Morgane Etrillard